To kick off the new year, fans have been given a tease of the eagerly anticipated Spider-Man Homecoming. In a new advertisement for Dell laptops, a promotional photo for the upcoming movie has emerged, giving fans a closer look at the web-slingers costume.

Spider-Man Costume

A different Dell computer can also be seen in the Spider-Man: Homecoming trailer, being used by Ned Leeds (Jacob Batalon).

Ned Leeds, played by Jacob Batalon using a Dell Laptop Still from Spider-Man: Homecoming (2017)

This is an interesting advancement for the Spider-Man series, as previous installments of the franchise heavily featured Sony products. More specifically, The Amazing Spider-Man film series had extensive product placement of their Vaio laptops.

Still from The Amazing Spider-Man Still from The Amazing Spider-Man (2011)

Even the original Spider-Man film, released in 2002, featured then-current Sony CRT monitors, making the switch to Dell computers in the 2016 film an interesting move.

Still from Spider-Man Still from Spider-Man (2003)

Another interesting tidbit is that during a scene taking place in Captain America: Civil War, Peter Parker (Tom Holland) is seen using a computer from the Macintosh 128k line (also known as the original Apple Macintosh). This was the second time Apple was featured in a Captain America film, following the Apple Store scene in Captain America: The Winter Soldier.

enter image description here Still from Captain America: Civil War (2016)

Spider-Man: Homecoming releases on July 7, 2017.

Source: Dell via ComingSoon